|Domain Name Information|
Does the Length of a Domain Registration Affect Your Search Engine Rank?
Does the length of your website's domain name registration affect the search results at Google? This question has come up recently and a lot of website owners have been wondering about it, especially since it was mentioned in a patent awarded to Google in April. According to the patent, "Certain signals may be used to distinguish between illegitimate and legitimate domains. For example, domains can be renewed up to a period of 10 years. Valuable (legitimate) domains are often paid for several years in advance, while doorway (illegitimate) domains rarely are used for more than a year. Therefore, the date when a domain expires in the future can be used as a factor in predicting the legitimacy of a domain and, thus, the documents associated therewith." According to this statement in the patent, domains that expire in 10 years are more valuable and legitimate than domains that will expire in less than a year.
Google, in general, is always looking for ways to weed out the bad (spammers) from the good (legitimate) websites. I suspect that they looked for a pattern among the good, legitimate websites and found that most good, legitimate websites have a commitment towards their business and their domain name-they register it for a long period of time. In other words, the theory behind all of this is that if you register a domain name for several years it shows Google that you're committed to that domain name. If you register a domain name for 1 year then you're not as committed to that domain name. A lot of spammers use "throw away" domain names and register them for only a year. So, Google uses the length of time that a domain is registered to determine whether the owner of that domain name is committed to it or not.
One domain name owner I talked to recently told me that renewing his domain names once each year was a part of his business plan. He made a certain amount of money each year from each domain name/website, and he didn't want to cut into the profits of each site by renewing each domain name all at once for several years. "Renewing a domain name for 10 years or even 2 years ahead of time means that I have to spend more money. If I have to come up with $50 or $100 more per year for the domain renewal fees it cuts into my profits", says John, who wished to remain anonymous. John's website is probably exactly the type of website that Google wishes to identify. Google is looking to identify quality, well-established websites whose owners are committed to their domain names. According to the statements made in Google's patent, Google thinks that websites that have been renewed for a long period of time meet that standard.
Should you renew your domain name for a long period of time? And if so, how long is long enough? If you want to stay ahead of your competition, then you might consider looking at the length of time your competitors have registered their domain names. If your competitors have generally renewed their domain names for one or two years, you might consider registering your domain name for 5 or 10 years. While putting off your domain name's expiration date might help your search engine rankings, keep in mind that this may be only a small boost (or a "tie-breaker" among two websites) when it comes to the actual search engine rankings. And, be aware that just because Google has a patent on the idea it doesn't mean that they're actually using that criteria now to rank websites. They, too, want to stay ahead of their competition (mainly Yahoo! and MSN).
I've registered the domains that I really care about for at least 10 years. Initially, I registered these domains for a long period of time because I didn't want to lose them-and I didn't want to go through the somewhat-lengthy annual process of renewing them every year. Since most domain names I own come up for renewal at different times during the year, it seemed as though I was renewing a domain name at least once a month-and renewing them for a few years put it off for a while.
Expired domain name buyers are prevalent nowadays. If your domain name expires, there's a good chance that someone watching will register your domain name within seconds after it expires. If, for whatever reason, you don't renew your domain name, someone watching a 'watch list' of expiring domain names will try to capitalize on the online business that you've built over the years. They know that there is potential website traffic they can have simply by renewing your old domain name. By renewing your domain name for several years, your domain name won't expire for a while, and it won't be opened up to expired domain name buyers.
If you really want to stay ahead of the competition, you might consider registering or renewing your domain name for 100 years. Currently, Network Solutions (www.netsol.com) is the only registrar offering the 100 year option, which costs $999.00. GoDaddy (www.godaddy.com), currently offers to renew or register a domain name for 10 years, at a discount of $6.95 per year. Dotster (www.dotster.com), another leading registrar, offers domain name registration and renewals for up to 10 years at a cost of $129.95.
What's the bottom line? If you're committed to your online business, your website, and your domain name, then renewing your domain name for a long period of time will not only stop expired domain buyers from registering your domain name when it expires, it will show Google that you're committed to it-and that may give you a boost in the search engine rankings, as well.
Bill Hartzer is a successful writer and search engine marketing expert who has personally created hundreds of websites over the years. Extended bio info:
Bill created his first website back in 1996 to help promote his former database software business. It was then when he learned about the power of the search engines and web search, which helped potential customers find his business online.
Bill Hartzer has over 15 years of professional writing experience. He has survived stints as a writer for television, as well as a technical writer for several computer software companies in Florida and in Texas. Mr. Hartzer combines his writing and online skills to create compelling and useful websites for corporations worldwide. Mr. Hartzer focuses on the optimization in the business to business arena, but applies these optimization skills to business to consumer websites, as well.
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news
GGRG Says Sales Activity in "Liquid" Domain Names (Short .COMS) Rebounded Strongly in 3Q-2018 - Domain Name Journal
Domain Name: Why Do You Need One Anyway?
I come across sites all the time that are obviously hosted for free. Why obviously? Because they have no domain.
Why to Register md-Domains?
What is .md?.
Selecting a Domain Name Registrar - How to Avoid Getting Burned
When it comes to registering your domain name you want to pick a domain name registrar that will work with you, help you choose the best domain name, not overcharge you, and provide you with all of the information you need to make the best possible decisions regarding your registrar account. There are thousands of domain name registrars on the net and most of them offer the service legitimately and at an affordable price.
How Do I Get My Domain Name Appraised?
What's your domain name worth?Perhaps it is better to ask how much a potential buyer would be willing to pay to acquire your domain name. If there was some interest in your domain name, you ought to, at least, have some kind of idea of its value.
How to Choose the Right Domain Name
What's in a name? Everything! A domain name is the first thing that pops up when people are exploring through a search engine or directory, so it's important to come up with something clever that also spotlights the focal point of your business. By "clever," we don't mean a silly pun that will cause your face to turn red with embarrassment in a year or two after the novelty has worn off.
Public Domain Works Are Closer Than They Appear
Searching for public domain works can be a tedious job and take several hours just to find one or two good publications.There are hundreds, if not thousands of quality databases online you can use to search for public domain content, but are you aware of the places offline you can visit starting tomorrow morning and walk away with a handful of public domain publications you can duplicate.
Domain Name Registration and Privacy
The internet is a wonderful thing, except for a few small details. When you register your first domain name, you get your introduction to one of them.
The Power of Domain Names in Marketing
Purchasing your own domain is inexpensive and very effective for any kind of marketing campaign online or offline.You should be able to purchase a domain and redirect it from the same place at no additional cost.
Making Money with Expired Domains
There are billions of websites and thousands more popping up each day and they all require a name. As competition on the Internet intensifies, more and more people are actively looking for a quality domain for their site.
Free eBook: Business Domain Names
Since every website needs a name, Dr. Steve Baba has written a free ebook that will help you obtain a brandable, memorable domain name at a reasonable cost, which will contribute to your brand equity and profits.
Liberalization of in-Domains?
Communications and IT Minister Dayanidhi Maran has -as Hindustan Times reports-some advice for Indian patriots: use in-domains for Websites and e-mail IDs to popularise Indian identity in the world.With India emerging as a global "labor" for IT, Indian companies should change the domain names of their Websites and e-mail IDs to in-domains, just like other countries.
Internet Domain Registration - Top 10 Most Frequently Asked Questions on Domain Name Registration
Here are the top ten most frequently asked questions regarding on Internet domain name registration:Q1. Which characters are allowed in Internet domain names?A: For normal ASCII domain names, the letters a-z, the numbers 0-9, and one special character, the hyphen or dash "-".
8 Million de-Domains
DENIC, the registry of the German Top Level Domain (TLD) has announced, that it has received the eight millionth application for the registration of a de-domain. The de-domain has the position as the world's favourite Country Code TLD, ahead of .
The Sub-Domain - An Affiliates Friend
It's surprising, at least to me, the amount of Affiliates who aren't aware of the value and flexibility that the 'sub-domain' can give their promotional website activities. Set up in the right way, a single domain through a host who includes multiple 'sub-domains' in their hosting package can fill ALL the online needs of even the busiest and most diversified Affiliate.
Domain names are relatively straightforward! Or at least that's the theory!!The domain name is also, but technically not quiet correct, known as the website address.Using an ISP's domain name can look amateurish in an e-mail addresses, it is much more so with websites, giving the impression of hanging on another's coat tails.
What You Need to Know About Choosing A Domain Name
Aside from the nuts and bolts of where to register your domain name and purchasing a good economical hosting service, there are a few things to know about buying a good domain name, that only experience can teach. Here are a few tips to get you started on the right foot:1.
How To Choose The Best Domain Name
In this article we are going to look at the thought process you should go thru to choose your domain name.First of all let's define what a domain name is.
Protect Your Domain Name or Risk Losing It
Your domain name is an important part of your brand and identity. Losing it could be disastrous! Yet, month over month we see people lose their domain name, either because they ignore or forget to renew them, or do not keep their contact information - especially their email address - current and up to date.
How to avoid copyright infringment in your domain name
One of the most important aspects of choosing a domain name is that it should be non-infringing. This is not an easy task since most unique names have already been registered.
Whats in a Domain Name?
You've decided to start up your own website. You've weighed all of your options, and have come to the conclusion that you want to purchase web space for your site.
|home | site map|
|Domain Name Information © 2006|